Summer Camp Marketing Calendar

The Summer Camp Marketing Calendar is a downloadable Microsoft Excel booklet (you can also open it in Google Spreadsheets, iWork Numbers, or in Open Office).   

In it, you will find an overview sheet with information on how to set up the calendar for your camp, a sample posting strategy, and a spreadsheet to organize your marketing for every month of the year.

The calendar also helps you to set up "deep links" to your blog and website content so that you will receive some extra Search Engine Optimization (SEO) value from all of your existing web content.

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Purchasers of the Summer Camp Marketing Calendar will receive an invitation to a 1 hour webinar explaining how to use the calendar and how to create a quick Social Media Strategy for your camp.

A recording of the webinar will also be available.

**PLEASE NOTE: THIS PURCHASE IS A DIGITAL DOWNLOAD.  WHEN YOU COMPLETE YOUR PURCHASE YOU MUST DOWNLOAD THE EXCEL FILE.  IT WON'T BE AVAILABLE FOR TO DOWNLOAD AFTER THAT MOMENT. I'M HAPPY TO EMAIL YOU ANOTHER COPY BUT THAT MAY TAKE ANOTHER 24 HOURS.

What other Camp Pros are Saying about the Summer Camp Marketing Calendar: 

“Prior to the webinar last Thursday, I was feeling overwhelmed where to begin with our social media marketing. On Friday, feeling bold, I sat down and began plotting my 5 week strategy to get our camps back on track. In order to keep it manageable for us, I’ve decided to focus on Facebook, Instagram and YouTube. I believe what you do should be done well and to jump in & try to cover everything, even if it’s once per week, would be too overwhelming and we run the risk of abandoning the plan before we truly get started.

While it did take a couple of hours, I’m happy to report I am confident that I have a plan that is beneficial and easy to follow. ”

— Mary Camuso

“Tired of reading Mashable, Social Media Today and other sites only to be left asking yourself? “How do I apply this to my Summer Camp?” Travis has put together a great resource that is made by a Camp Professional for Your Camp.

If your social media strategy consists of the occasional “Sign-up Today” “Tell your friends about Camp” and “Early-Discount Ends Tomorrow” you are missing the boat. I’m thankful to Travis for the life-giving resource.”

— Seth Houser, Camp Arrowwood (TN)

Thanks for the terrific webinar Travis! I'd played around with the Marketing Calendar a bit after you sent it to me, but your presentation inspired a lot of ideas for me. I'll definitely be using this tool!

Mike "Stewy" Stewart, Ryerson Day Camp (ON)